Episode 31

Published on:

19th Aug 2020

#31: Why less is more in your launch marketing strategy


In this episode find out why it can pay to consume less and create less. There is real value in niching down and honing your message, as opposed to trying to spread the net far and wide.

3 nuggets of wisdom

  • It’s possible to say less and have more impact by cutting through the noise
  • One quality piece of content repurposed, is better than 10
  • Think value over volume

Recommended Resources

Momentum: 90 Days of Marketing tips and Motivation to Kick-Start your business

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About the Podcast

The Launch Strategist
Helping corporate leaders launch mission-led projects in less time and with more commercial success
Launching a project isn’t easy, in fact 70% of projects fail. The goal of The Launch Strategist Podcast is to make sure that yours isn't one of them.

Each week Katrina Douglas; author, corporate trainer and Launch Strategist, shares actionable advice and inspiring interviews with one intention; to ensure that your next project is in the 30% that succeed.
So listen up and settle in, because the advice you're about to hear could catapult your career and business!

Connect with Katrina Douglas over on LinkedIn and visit http://thelaunchstrategist.com to find out more.

About your host

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Katrina Douglas

Supporting CEOs and business leaders to successfully launch mission-led commercial projects that light them up and lead to long-term commercial success.