Episode 44

Published on:

24th Feb 2021

#44 How to launch a herbolution in a pandemic with Yemi Awopetu and Paul Otote


This episode is a live case study in how Yemi Awopetu and Paul Otote launched Herby Box successfully during this pandemic and are now leading the Herbolution! Be inspired and learn invaluable launch lessons that will energize you to get your idea off the ground, even a pandemic!'

Few nuggets of wisdom

  • There is nothing wrong with learning the goals or learning how to run a business while getting paid for it.
  • The journey is always about small highlights. Do not overthink it just do it.
  • The importance of understanding the different roles people play within the community that you are building around your brand

Recommended Resources

6P Launch Planner

Planning Class

How to connect with Paul & Yemi

Website https://herbybox.com/

LinkedIn :



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About the Podcast

The Launch Strategist
Helping corporate leaders launch mission-led projects in less time and with more commercial success
Launching a project isn’t easy, in fact 70% of projects fail. The goal of The Launch Strategist Podcast is to make sure that yours isn't one of them.

Each week Katrina Douglas; author, corporate trainer and Launch Strategist, shares actionable advice and inspiring interviews with one intention; to ensure that your next project is in the 30% that succeed.
So listen up and settle in, because the advice you're about to hear could catapult your career and business!

Connect with Katrina Douglas over on LinkedIn and visit http://thelaunchstrategist.com to find out more.

About your host

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Katrina Douglas

Supporting CEOs and business leaders to successfully launch mission-led commercial projects that light them up and lead to long-term commercial success.